Wednesday, June 20, 2018

Pay Per Click Marketing - June 27, 2018

See How Small Law Firms Are Utilizing PPC Efforts In Today’s Digital World

Sponsored by LexisNexis
Whether your law firm depends entirely on referrals for new client acquisition or has a huge advertising budget designed to attract unknown prospects, every practice needs the right digital marketing strategy. One of the most commonly pitched programs is Pay Per Click (PPC) advertising. But how do you know whether PPC is the right investment for your firm? How much should you spend on it? Should it be managed in-house or by a vendor? How do you set up a PPC campaign?

LexisNexis® is committed to the success of all attorneys in private practice, and is pleased to provide the webinar How to Effectively Use PPC Marketing for Your Law Firm by Matt Starosciak, one of the nation’s leading professionals in law firm marketing.
This one-hour webinar will cover:

  • Why every lawyer should be doing at least some PPC marketing
  • Benefits of PPC
  • Disadvantages of PPC
  • To hire a vendor or not … and how to pick one
  • Setting up a program for success
  • What types of practices benefit most from PPC
  • Tracking ROI
FREE!

Total Credits:  1.00 unit

Online


Wednesday, June 27, 2018 - 12:00 p.m. to  1:00 p.m.


For further information see:

https://tinyurl.com/y8zkmwrk


or

https://lexisnexiscenters.webex.com/mw3100/mywebex/default.do?nomenu=true&siteurl=lexisnexiscenters&service=6&rnd=0.5231379684922212&main_url=https%3A%2F%2Flexisnexiscenters.webex.com%2Fec3100%2Feventcenter%2Fevent%2FeventAction.do%3FtheAction%3Ddetail%26%26%26EMK%3D4832534b000000043556beaa53551f0c6d4f486597b8928e6b7034dea4f35138c492b08804ee832c%26siteurl%3Dlexisnexiscenters%26confViewID%3D97715626740551270%26encryptTicket%3DSDJTSwAAAARdCCwzu5fSTno8hO88NAgX-13zWaAkhz1kKxBnA9SRcg2%26

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